Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

When designing a logo, the color you choose plays a pivotal role in shaping the way consumers perceive your brand. Red is one ...

Netflix's visual branding has remained consistently strong with its iconic logo and dark, cinema-esque UI design making for a ...

In a statement to Windows Central, Microsoft has confirmed that it's unifying its news content services under the MSN brand once again.

Created by Pentagram partner Harry Pearce, the new visual identity was shaped around the concept of "one brand, one ...

"To this end, the company is launching its first new brand alongside the Audi E concept: AUDI—without the four rings logo but ...

With the rise in sound-on social platforms, streaming, podcasting and more, the world of communications has never been more ...

The full slate of NBA Cup games on Tuesday night will feature a brand new basketball on the court. The league announced ...

The huge New England grocery store chain Market Basket hasn’t taken too kindly to the author of a “comically perverted” art ...

After months of rumous, Audi has unveiled a new EV range in China, sporting, instead of the rings (arguably one of the best ...

"We can't wait to invite the community to join us for this new and fun way to celebrate the holiday season in the Christmas ...

Prime Hydration’s Prime X bottle logo sparks trademark lawsuit from Minnesota’s X Hydration, citing “irreparable harm.